Investor Perception Research:
Rivel’s Non-Negotiables. April 01, 2026 11:00am ET - 11:45am ET Virtual

As a solutions specialist for TrendLign perception studies, Jennifer provides guidance to Rivel’s clients in support of critical decision making, planning and strategy. She works one-on-one with IROs, management teams and the board to interpret study results and develop action steps that achieve maximum impact.

A seasoned executive, Jennifer brings over 26 years of investor relations experience. She served as vice president of IR at industry giants including ExxonMobil, Caterpillar, DuPont, Campbell Soup and Best Buy. Her diverse expertise includes navigating mergers and acquisitions, divestitures, CEO and CFO transitions, earnings beats and misses, lawsuits, investor days and various shareholder proposals. She excels at understanding the perceptions and expectations of the buy-side and sell-side, and instilling best practices to inspire confidence in management teams.

Outside of work, Jennifer participates in her church choir, is a master gardener and enjoys spending time with her husband and two adult children.

Jennifer graduated as a National Merit Scholar and 10th in her class from the University of St. Catherine with a B.A. in English. She also holds an M.B.A. from the University of St. Thomas, where she graduated magna cum laude.

Jennifer holds an Investor Relations Charter (IRC) designation and actively contributes to NIRI. She served on the national board from 2019 to 2021, was named a NIRI fellow in 2023 and has presented at multiple NIRI chapter events. Jennifer has held leadership positions in the NIRI Philadelphia and NIRI Twin Cities chapters and currently mentors two NIRI representatives. She contributed content to the NIRI Book of Knowledge, set to be published this fall.

Gene has been with Rivel since 2000 and now manages the overall growth of company. While with Rivel, Gene helped to create Rivel’s renowned IR best practices program called GuideLign while overseeing approximately 800 investor perception studies and advising senior management teams and boards on strategic investor communications. Gene is also a frequent presenter and panelist at global investor relations meetings and conferences.

Prior to joining Rivel, Gene spent eight years brokering on Wall Street.

Much of Gene’s free time is devoted to School of Rock activities and his son’s rock & roll band, King Falcon.

He earned a BA in International Business from Hofstra University.